AI that works in your voice. Replying, answering calls and booking, within your rules.
Conversation AI replies across chat, email, SMS, WhatsApp and social messages, and Voice AI answers calls, takes details and books. Every agent works within guardrails you agree and hands over to a person when it should.

Illustrative screen with invented names and figures.
What's included
AI agents, done properly.
Conversation AI
Replies to chat, email, SMS, WhatsApp and social messages in your voice, including out of hours.
Voice AI
Answers calls, takes the caller's details and books them in, so enquiries don't end up in voicemail.
Reviews AI and Content AI
Drafts review replies, emails, social posts and pages in your voice, for your team to approve.
AI steps in workflows
Adds AI to your automations, with its output feeding the next step of the workflow.
Guardrails and human handover
You decide what each agent can say and do, and it hands the conversation to a person when it reaches that line.
Claude, ChatGPT and MCP
Connect an assistant that supports MCP to your data. Ask about pipeline, contacts, calendar and conversations, and with Claude, draft and send follow ups and update records.
How we build it
Designed with you. Then run with you.
You don't get a login to an empty account. Our team designs this part of your system around how you work, builds it, trains your people and keeps improving it.
Decide what AI should do
We agree which conversations, calls and tasks suit AI, and which should always go to a person.
Teach it your voice
We write the instructions, answers and tone for each agent from how your team actually speaks to customers.
Set the guardrails
We set what each agent can say and do and when it hands over, then test it against the questions your customers really ask.
Review every month
We read the conversations with you each month, tighten the answers and widen what the AI handles only once it has earned it.
Connections
Plugged into the tools you keep.
Where a specialist tool earns its place, it stays and connects. Anything Afoofa already does gets retired, so there's one less login and one less bill.
In practice
How it fits a real situation.
FAQ
AI, answered.
Conversation AI for chat, email, SMS, WhatsApp and social messages, Voice AI for phone calls, Reviews AI for review replies and Content AI for emails, posts and pages. AI steps can also run inside workflows.
Ready for a system built for your business, and nobody else's?
No templates and nothing cookie cutter. Every Afoofa system is designed around how you work and what you need. Apply in two minutes and, if we're a good fit, we'll show you exactly what we'd build.