Every client on one record. From first enquiry to tenth order.
Leads, clients, companies and deals in one CRM, built around how you actually sell. Your team sees the full history before every call, and you see what the pipeline is worth.
Illustrative screen with invented names and figures.
What's included
CRM and pipelines, done properly.
One record per person
Every email, message, call, booking, invoice and note sits on the contact, so nobody has to ask what happened last.
Companies and contacts
Link people to the companies they work for, so you can see every stakeholder in a deal and every account at a glance.
Custom fields and tags
Store the details your sales process depends on, from funding stage to renewal date, and tag contacts as they move.
Segments
Build lists from fields, tags and activity, then use them for campaigns, reporting or handover to sales.
Pipelines that match your sales
Separate pipelines for new business, renewals or partnerships, with stages that reflect real decisions rather than wishful thinking.
Tasks, notes and dashboards
Tasks and notes keep follow ups on track. Dashboards show pipeline value, won and lost deals and where your leads come from.
How we build it
Designed with you. Then run with you.
You don't get a login to an empty account. Our team designs this part of your system around how you work, builds it, trains your people and keeps improving it.
Map how you sell
We sit down with your sales and marketing leads, map the journey from first touch to signed client, and cut the pipeline to the stages that matter.
Design the data
We define the fields, tags and segments your reporting needs, so the dashboards answer real questions from day one.
Move your data across
We migrate contacts, companies, deals and notes from your current CRM or spreadsheets, clean up duplicates and test the import before you switch.
Train, run and refine
We train your team on the records they use daily, then review the pipeline with you every month and adjust stages, fields and reports as you grow.
Connections
Plugged into the tools you keep.
Where a specialist tool earns its place, it stays and connects. Anything Afoofa already does gets retired, so there's one less login and one less bill.
In practice
How it fits a real situation.
FAQ
CRM, answered.
Contacts, companies, custom fields, tags, segments, pipelines, tasks, notes and reporting dashboards. Emails, messages, bookings and payments are logged against the right contact because they all run in the same system.
Ready for a system built for your business, and nobody else's?
No templates and nothing cookie cutter. Every Afoofa system is designed around how you work and what you need. Apply in two minutes and, if we're a good fit, we'll show you exactly what we'd build.